Upcoming Webinars – October 2018
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Create a Successful Holiday Marketing Plan
Thursday, October 4, 2018 from 1pm to 2pm EST
The holidays will be here before you know it. Do you have a holiday marketing strategy yet?

This webinar, presented by Noah Turner and Sonia Mansfield of Deluxe Corporation, will explain how to get—and stay—in front of your customers this holiday season, including tools and SEO tips so shoppers can find your website.
 
In this session, we’ll discuss how to:

• Improve your website visibility during the holidays
• Boost sales with print marketing throughout the season
• Attract customers by sending holiday cards

https://readytalk.webcasts.com/starthere.jsp?ei=1205811&tp_key=77fd1d87ae&sti=bimonth-newsletter1
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D-I-Y Content for Free 
Monday, October 10, 2018 from 4pm to 5pm EST
This webinar is for those who are new to using the web for their business and need content! Creating content for yourself isn't easy or always affordable, but we have found some free sites for you to use to create awesome visual content for your websites, social media, or even for pitches and crowdfunding!


https://zoom.us/webinar/register/WN_ZIASOM47RHeaXTzKDwdpcA


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Financial Management for Small Business
Friday, October 12, 2018 from 11am to 12 Noon EST
The Financial Management for a Small Business module will take you on an important first step to building a better financial future for your business.
After completing this training, you will be able to:

• Explain the concept of financial management and why it is important to a small business.
• Identify financial management practices, rules, and tools that are commonly available to a small business.
• Explain the most common financial statements.
• Explain how these financial management practices, rules, and tools work.
• Explain financial management basics for a small business.
• Importance of cash flow management.
• Explain the basics of financing for start-up and

growing businesses.


https://www.eventbrite.com/e/webinar-financial-management-for-small-business-tickets-50611672876


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Strategically and Successfully Grow Your Small Business
Thursday, October 18, 2018 from 11am to Noon EST
To grow your business successfully, you need to coordinate several moving parts into one smooth machine.
In this session, Sandra Holtzman with Marketing Cures will provide a 360-degree view of key aspects to consider and the necessary steps to develop a plan for growth.
You will learn:

• The different kinds of growth paths
• Key elements to develop a strategic growth plan
• Ways to determine your internal and external readiness for growth
• Steps to emotionally prepare to handle changing roles and responsibilities

https://readytalk.webcasts.com/starthere.jsp?ei=1211646&tp_key=10dac65ef3&sti=bimonthly_newsletter1


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Human Resources 101
Tuesday, October 18, 2018 from 2:30pm to 4pm EST
If you own a small business with employees, or if you plan on having employees, this workshop is just for YOU! HR Expert Jason Cavness of cavnessHR will be presenting an overview of HR laws for small businesses as well as Equal Opportunity employment. Focusing on common issues such as:

* Compliance & labor laws
* Harassment and discrimination
* Communicating with challenging employees
* Salary and compensation
* Q & A
https://zoom.us/webinar/register/WN_PiZrxOI1TUy27LOdeB9SwQ
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Low Cost Marketing Ideas
Thursday, October 25, 2018 from 11:30am to 1pm EST
Learn how to create a marketing strategy that supports your business goals. This seminar will cover some of the best marketing tools that are free or at a very low-cost and explore creative ways to promote your business within your budget


https://www.ncsbc.net/reg.aspx?mode=event&event=540380070
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Simple Social Media Graphics - Make Your Posts Visual
Tuesday, October 30, 2018 from 11am to 12 Noon EST
The idea of creating a visual content campaign or infographics to promote your products and services can be time-consuming and overwhelming for small businesses, especially if you don’t have graphic design experience!

Luckily, bite-sized infographics and images used through social media can be just as compelling as long scrolling infographics.  Your customers are busy too, and more likely to consume and engage with visual content they can quickly process, digest, and share with their networks!

Join this webinar, where Dinah Ramirez with Easel.ly will discuss:

• How to get started with designing - even if you're an absolute beginner!
• Ten types of images you can create and share through social media
• Branding your visuals on social media

https://readytalk.webcasts.com/starthere.jsp?ei=1205213&tp_key=a754562cdf&sti=event-page


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Recorded Business Training Videos


5 Key Ingredients in Creating a Small Business Website
A website is an essential element for running a successful business. If your business does not have a website, you can lose out on great opportunities if current and potential customers can’t reach you or learn about you online.
https://www.sba.gov/blogs/5-key-ingredients-creating-small-business-website?utm_medium=email&utm_source=govdelivery


Growing an Established Company
https://www.sba.gov/course/growing-established-company/?utm_medium=email&utm_source=govdelivery


Marketing - 43-things-to-do-during-downtime
https://www.sba.gov/blogs/catch-marketing-43-things-do-during-downtime?utm_medium=email&utm_source=govdelivery




Recorded webinars from SCORE - click here
https://www.score.org/recorded-webinars?utm_medium=email&utm_source=govdelivery



SBA Learning Center - click here
https://www.sba.gov/tools/sba-learning-center/search/training?utm_medium=email&utm_source=govdelivery
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